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Category: ‘Football’

NEOM Showcases Stunning Coastline With Saudi Arabia’s First Ever International Beach Sport Tournaments


            • IWWF NEOM Wakeboard Cup
            • FIFA-endorsed Beach Soccer Cup Tournament (4 Day International)
            • Beach Rugby Exhibition Matches
            • Beach Tennis Invitation Event

NEOM, Saudi Arabia – NEOM’s ambition to turn the gigaproject into a world sports powerhouse took a leap forward this week with the hosting of its first officially-endorsed international events – the first of their kind to take place in the new destination, which is being developed in the North-Western corner of Saudi Arabia along the borders of Egypt and Jordan.

Athletes from 16 nations have taken to the crystal-clear waters of the pristine beaches of Gayal in NEOM, situated on the Gulf of Aqaba, to compete in the IWWF NEOM Wakeboard Event.

The off-shore action was but one part of a sporting spectacular that also included a FIFA-endorsed Beach Soccer Cup tournament. The four-day international event included teams from Saudi Arabia, China, Egypt, England, Oman and the UAE.

Oman won in style in a thrilling final that saw them beat Egypt 5-4 after extra time.

Other events included exhibition Beach Rugby matches with players from Saudi Arabia and an all-female set of match officials, plus a Beach Tennis invitation event starring male and female players from the region.

NEOM has been described as ‘the world’s most ambitious project’ – a land of the future created to empower global talents and maximise human health and potential. Sport is an integral part of the NEOM philosophy, both at the elite level and at grass roots.

NEOM CEO Nadhmi Al-Nasr said “As we build the land of the future, we see sports as an integral part of the NEOM offering, leveraging our unique pristine land to host international sporting events both for professional and everyday athletes, as well as those who choose to visit and live in NEOM. Sport plays a leading role in the realisation of our dream to inspire us all to live healthier lifestyles.”

“It’s great testimony to the spirit of NEOM that we are hosting a World Cup and International Beach Soccer Tournament at such an early stage in our development,” said Jason Harborow, head of NEOM’s Future of Sport sector. “As we evolve, Beach Sports will be an important part of our offering and major events will be high on the agenda.”

NEOM’s Beach Sports events follow the wildly successful Wing Suit & Climbing Challenge in April, which showcased NEOM’s incredible mountains to over 300 million people in 105 countries around the globe.

In the meantime, further world-class events are planned to reinforce NEOM’s reputation as the world’s most exciting and visually spectacular sporting destination.


About NEOM:

NEOM is the flagship project of Saudi Arabia’s Vision 2030.

A vast destination designed to welcome and celebrate the world’s athletes, sports enthusiasts and thrill seekers. NEOM was announced to the public on October 24, 2017, by His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince, Deputy Prime Minister and Chairman of the Public Investment Fund of Saudi Arabia (PIF).

The name “NEOM” is derived from two words. The first three letters form the Ancient Greek prefix neo- meaning “new”.

The fourth letter is from the abbreviation of Mostaqbal (Arabic: مستقبل), an Arabic word meaning “future”.

As the name suggests, it will be the land of the future where the best ideas, most promising start-ups, established companies, future industries and the best talents are joined to create solutions for the key challenges facing humanity.


Hyundai Teams Up With Maroon 5 To Pay Tribute To Bob Marley Ahead Of 2018 Fifa World Cup Russia Celebrations

SEOUL, SOUTH KOREA – Hyundai Motor Company, the Official Partner of the 2018 FIFA World Cup Russia™, has teamed up with multi-platinum GRAMMY Award winning US pop rock band Maroon 5, to pay tribute to reggae legend Bob Marley by covering his iconic feel good hit ‘Three Little Birds’ for its new brand campaign.

Through the music, Hyundai will unite football fans by spreading a message of joy and positivity that reflects its new brand messaging: ‘Hyundai exists to enhance everyday lives with quality time’ – which informs customers about using its smart technology to keep safe and worry free while on the roads.

With its laid back, positive vibes, Three Little Birds is the perfect song to encourage football fans to forget their worries and focus on the tournament as a whole; embracing it as a celebration of sport, rather than experiencing the highs and lows of each match. 

Hyundai and Maroon 5 wanted to keep as close to the original song as possible as a mark of respect for Bob Marley and to capture its original spirit of peace and freedom.  

Shot on location in LA, the accompanying music video is the creative brainchild of critically acclaimed Korean-American film and music video director, Joseph Kahn who has worked with artists including: Lady Gaga, Dr Dre, Snoop Dogg, Mariah Carey and Kylie Minogue, to name a few. In 2003 he won a Grammy and MTV VMA for Eminem’s ‘Without You’. He also recently won a second Grammy for Best Music Video of 2015 for Taylor Swift’s ‘Bad Blood’ ft. Kendrick Lamar.

Joseph Kahn was also responsible for creating the new Hyundai television advert that will be broadcast during the 2018 FIFA WORLD CUP RUSSIA ™. 

Shows:1.Music Video Teaser –  Maroon 5 sings Bob Marley’s  “Don’t Worry” 00:29 – Access ALL


3. Digital Stills  – Access ALL


Other: Watch the music video here –

Listen to the track here:


The Laureus World Sports Awards – Berlin 2016

BERLIN, GERMANY – The Laureus World Sports Awards are the premier honours on the international sporting calendar. The winners are chosen by the Laureus World Sports Academy, the ultimate sports jury, made up of more than 50 of the greatest living sportsmen and sportswomen.

Novak Djokovic and Serena Williams claimed the top accolades at this year’s Laureus World Sports Awards.

The tennis duo were named sportsman and sportswoman of the year at the Berlin ceremony for their 2015 achievements.

Djokovic, 28, reached all four Grand Slam finals, winning three of them, a feat emulated by Williams, 34.

Brazil’s Paralympic swimmer Daniel Dias, 27, was named disabled sportsperson of the year after winning seven gold medals at the IPC Swimming World Championships.

The Laureus World Sports Awards supports Laureus Sport for Good by showcasing the incredible work it does to transform the lives of individuals and communities around the world by using the power of sport as a tool to combat challenging social issues. Since its inception, Laureus Sport for Good has raised over €100 million and supported over 150 projects worldwide which use sport to tackle violence, discrimination and disadvantage.


Other awards:

Team of the Year: New Zealand, who won the Rugby World Cup win

Comeback of the Year: Rugby player Dan Carter, who helped the All Blacks become champions after missing the 2011 final because of injury

Breakthrough of the Year: US golfer Jordan Spieth, who won the Masters and US Open

Action Sportsperson of the Year: German triathlete Jan Frodeno, who became World Ironman champion

Athlete of the Year: Argentina and Barcelona footballer Lionel Messi

Lifetime Achievement Award: Three-time Formula 1 world champion Niki Lauda

Spirit of Sport Award: Dutch football legend Johan Cruyff


Cruyff, who died of cancer aged 68 on 24 March, was recognised for his work helping to deliver sport-related projects for underprivileged children around the world.

“He represented everything that was good about sport,” said Laureus World Sports Academy chairman Edwin Moses.


For full biographies of Winners and Nominees go to

Three new members were welcomed to the Laureus World Sports Academy during the Awards Ceremony – German skier Maria Höfl-Riesch, Spanish football legend Raul and Irish rugby star Brian O’Driscoll.

The members of the Laureus World Sports Academy present in Berlin include: Boris Becker, Ian Botham, Cafu, Nadia Comaneci, Alessandro Del Piero, Marcel Desailly, Kapil Dev, Mick Doohan, Morné du Plessis, Luis Figo, Sean Fitzpatrick, Cathy Freeman, Tanni Grey-Thompson, Marvelous Marvin Hagler, Mika Hakkinen, Maria Höfl-Riesch, Mike Horn, Kip Keino, Franz Klammer, Tegla Loroupe, Edwin Moses, Robby Naish, Ilie Nastase, Alexey Nemov, Brian O’Driscoll, Hugo Porta, Carles Puyol, Raul, Steve Redgrave, Daley Thompson, Alberto Tomba, Steve Waugh, Katarina Witt.

Other guests included: Oliver Bierhoff, Ole Bischof, Stefan Blöcher, Fredi Bobic, Marie Bochet, Martin Braxenthaler, Bob Burnquist, Flavio Canto, Liu Cuiqing, Genzebe Dibaba, Pieter du Preez, Omara Durand, Anna Fenninger, Jan Frodeno, Regina Halmich, Lewis Hamilton, Chris Hoy, Martin Kaymer, Chloe Kim, Christa Kinshofer, Philip Köster, Stefan Kretzschmar, Nia Künzer, Jens Lehmann, Joachim Löw, Garrett McNamara, Victoria Pendleton, Jamie Redknapp, Nico Rosberg, Anna Schaffelhuber, Axel Schulz, Michael Teuber, Pascal Wehrlein, Toto Wolff, Kathi Wörndl.



1. Slate

2. GV’s 10″

3. Red carpet

3.1 Mercedes concept arriving with Laureus director and Mercedes director. 24″

3.2 Laureus director vox pop 2 quotes.

1st quote – 26″

2nd quote – 9″

3.3 more red carpet arrivals including DJoko – 11″

3.5 more red carpet arrivals including Lewis Hamilton – 26″

3.6 Lewis Hamilton vox pop – 9″

3.7 Mercedes car arrival – 7″

3.8 David Coulthard arrival – 3″

3.9 David Coulthard vox pop – 15″

3.10 Nico Rosberg arrival – 6″

3.11 rosberg vox pop – 16″

3.12 more red carpet DJoko 3″

3.13 DJoko vox pop – 27″

3.14 Lauda red carpet – 12″

3.15 Becker red carpet – 4″

3.16 Becker vox pop – 16″

4.0 trophy shots – 13″

5.0 award opening and intro – 33″

6.0 sportsman of the year award – DJoko -3’30”

7.0 life time award – Lauda – 1’36”

8.0 team award – NZ all blacks – 2’44”

9.0 breakthrough award – 58″

10.0 spirit award – 2’10”

15.0 disability award – 32″


Winners Of The Laureus Sports Awards 2015 Revealed In Shanghai Ceremony

SHANGHAI, April 15, 2015 – The world’s top tennis player Novak Djokovic, the Germany World Cup football team and brilliant young athlete Genzebe Dibaba were the big winners as the 2015 Laureus World Sports Awards were unveiled in Shanghai.Serbia’s Novak Djokovic won his second Laureus World Sportsman of the Year Award after another brilliant 12 months which featured a second Wimbledon victory. He said: “This is probably the crown of my 2014 season that has been highlighted with winning Wimbledon, regaining No.1 in the world and becoming a father. It has probably been my best year so far in my life.”Oliver Bierhoff, manager of the Germany team, was at the Awards Ceremony to receive the Laureus World Team of the Year Award following the historic victory last year when Germany became the first European team to win the FIFA World Cup in South America. It was Germany’s fourth World Cup triumph.Bierhoff said: “At the final whistle we were together on the pitch, the coaches, players, team staff members, it was such a connection amongst us. For the coaches and some of the players and me it was a ten year project. And we were so happy at this moment.”Ethiopia’s Genzebe Dibaba was named Laureus World Sportswoman of the Year after breaking three world records in different events in two weeks. She is only the third person in history to achieve this feat, along with athletic giants Jesse Owens and Usain Bolt.The Laureus World Sports Awards are the premier honours on the international sporting calendar. The winners are chosen by the Laureus World Sports Academy, the ultimate sports jury, made up of 50 of the greatest living sportsmen and sportswomen. Proceeds from the Laureus World Sports Awards directly benefit and underpin the work of the Laureus Sport for Good Foundation. Since its inception, Laureus has raised €60 million for projects which have improved the lives of millions of young people.

There was an emotional welcome from the guests at the Awards Ceremony at the Shanghai Grand Theatre for South Africa’s Schalk Burger, who won the Laureus World Comeback of the Year Award after recovering from life-threatening meningitis to win his place back in the Springboks rugby team.

Australia’s Daniel Ricciardo was named winner of the Laureus World Breakthrough of the Year Award after a brilliant rookie season in which he won three Formula One Grand Prix for Red Bull. He said: “The year was awesome, one of those years which I think was as good as it could get without actually winning a title. Definitely a breakthrough in my career.”

There was a double success for the United States with wheelchair racer Tatyana McFadden winning the Laureus Disability Award and Alan Eustace receiving the Laureus Action Sports Award after his record-breaking freefall from the edge of space.

Host nation China was celebrating after the Laureus World Sports Academy gave two special Awards. Retired tennis star Li Na, who has fostered a dramatic growth of the sport in China after winning two Grand Slam championships, was given the Laureus Academy Exceptional Achievement Award, while basketball legend Yao Ming, who had a stunning career with Houston Rockets until he retired in 2011, was honoured with the Laureus Spirit of Sport Award.

During the event, it was also announced that Yao Ming and Indian cricket legend Sachin Tendulkar had been elected the newest members of the Laureus World Sports Academy.

The Laureus Sport for Good Award was presented to the worldwide skateboard programme Skateistan, which uses skateboarding as the means to change young people’s lives in countries such as Afghanistan, Cambodia and South Africa.

The globally televised Laureus World Sports Awards was hosted by British film and TV actor Benedict Cumberbatch. Among the presenters were Hollywood legend Bill Murray, star of iconic films such as Groundhog Day, Ghostbusters and Hyde Park on Hudson, Henry Cavill, who played Superman in the film Man of Steel, multi award-winning Korean actress Ha Ji-won, and actress and model Karolína Kurková.

The Awards Ceremony is attended by legends of sport past and present and celebrates the achievements of the greatest sportsmen and sportswomen of the year. The Host Partner of the 2015 Laureus World Sports Awards is Chinese textile and wool company HengYuanXiang Group (HYX), and the event has received the strong support of the Shanghai Municipal Government.

The Laureus World Sports Awards were announced in seven categories. The full list of winners is:

Laureus World Sportsman of the Year: Novak Djokovic

Laureus World Sportswoman of the Year: Genzebe Dibaba

Laureus World Team of the Year: Germany Men’s Football Team

Laureus World Breakthrough of the Year: Daniel Ricciardo

Laureus World Comeback of the Year: Schalk Burger

Laureus World Sportsperson of the Year with a Disability: Tatyana McFadden

Laureus World Action Sportsperson of the Year: Alan Eustace

There are three additional Awards: the Laureus Spirit of Sport Award was presented to Chinese basketball legend Yao Ming, the Laureus Academy Exceptional Achievement Award was given to retired tennis star Li Na and the Laureus Sport for Good Award was presented to the worldwide skateboard programme Skateistan.




Real Madrid Create Fan Digital Album With Microsoft

Supporters from 118 countries have contributed to create the first digital ‘Fan Sticker Album’ of Real Madrid.
Edit Number: 4199 / Revision 2| 12/03/15 22:19:06
Source News Feed: Video News Release
Source Format: HD
Locations: MADRID, SPAIN
Revision: 2

Notes for Editors:
Microsoft presented today ‘The Fan Sticker Album’, the first digital sticker album where Real Madrid fans from around the world are in control. Supporters from 118 countries have contributed to create the first digital sticker collection of Real Madrid. The authors of the best photographs had the chance to chat with Bale, Chicharito, Marcelo and Sergio Ramos thanks to Skype technology.
What is the Fan Sticker Album and which are its objectives?
It’s the first important milestone in our vision of putting the fan in the centre and connecting people from around the world and sharing their passion thanks to the Microsoft technology. Today we have had 12 lucky fans who are made their dream come true thanks to the power of Skype and the Microsoft Cloud.How many fans participated and how was it made?
Thousands and thousands participants fans from around the world. 118 countries are represented as part of this initiative and we have had 1.5 million viewers of the promoting video plus 1 million likes in the social networks.How can Technology bring fans closer to their teams?
Technology can people get together, connect and spread all around the world and share their passion for the players thanks to the Microsoft Cloud and the magic of Skype we have been able to connect all of them around the world. Today we have had 12 fans who have made their dream come true thanks to the power of the Microsoft Cloud and the magic of Skype.Story: Microsoft presented today (March 12) ‘The Fan Sticker Album’, the first digital sticker album where Real Madrid fans from around the world are in control.The ‘Fan Sticker Album’ has been debuted in the Santiago Bernabéu Stadium and Bale, Chicharito, Marcelo and Sergio Ramos, players in the first-team squad were there.With the goal shared by Real Madrid and Microsoft, technological partner of the club, of placing supporters in the center of the sport experience, this unique initiative has had the participation of thousands of Real Madrid fans from 118 countries, who showed their passion for Real Madrid uploading photographs during two weeks to This project, which has been communicated by tens of Microsoft social media accounts in different countries, has got more than a million Facebook likes and more than a million and a half reproductions of its spot.

Microsoft and Real Madrid chose amongst thousands of participants the 12 stickers that showed best what the Real Madrid values are. The creators of the selected images, everyone from a different country, had the chance to speak with Bale, Chicharito, Marcelo and Sergio Ramos about the current situation of the team using Skype video conference.

“We have thrown ourselves into this project so that people can enjoy every moment of their lives to the fullest thanks to our tools” – said Sebastián Lancestremère, General Manager of Sports Business in Microsoft. “We are thrilled to offer solutions for the millions of Real Madrid fans around the world and to contribute to make their passion for football more exciting. ‘The Fan Sticker Album’ aims to make Real Madrid fans even closer when rallying for their team and to create a real global community thanks to the new technologies.”

Technologies for connection
The “Fan Sticker Album” is the perfect example of how Microsoft technology can be a bridge between people anywhere in the world. This new initiative is supported by Microsoft Azure, offering an open, secure and flexible platform in the Cloud for organizations. Giving service to 57% of the companies in Fortune 500, Azure includes more than 1,000 services and applications developed by Microsoft partners. Around 1,000 companies per day bet on this solution all over the world because Azure guarantees full flexibility when it comes to solution scalability, and to ensure that storing, data recovery and backup configuration are more efficient and cheap.

Furthermore, to allow natural interaction between Real Madrid players and fans around the world during an event, Microsoft made available Skype for Business. This is a tool that reinvents productivity by tearing down the distance barriers and it will replace Microsoft Lync by mid-2015.

Nowadays, Skype allows more than 300 million users to call, video-call or send messages to people who are hundreds or thousands kilometers away through everyday devices such as tablets, smartphones and computers. Skype for Business, aiming to transform the way in which people communicate inside organizations, will bring those benefits to the professional field through a new user experience along with a new server, and by being implemented in Office 365.

About Microsoft
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services, devices and solutions that help people and businesses realize their full potential.

Follow us
Centro de noticias de Microsoft Ibérica
Microsoft Prensa en Twitter
Windows España en Facebook


Time Code
TC: 00.00 Resources images from the Fan Sticker Album event at Santiago Bernabeu Stadium, Madrid, Spain.

TC: 00.13 Real Madrid players entrance

TC: 00.39 Fans from all over the world participating in the event

TC: 01.16 Conversations between fans and Real Madrid player through Skype

TC: 03.36 Family photo album with fans and Real Madrid players
Real Madrid Players Statements

TC: 04.26 Sergio Ramos (Spanish)
Talks about:
– Champions League final and how was his feeling when scored
– Best goal of his life
– Relationship and funny moments in Real Madrid’s squad

TC: 06.48 Marcelo (Spanish)
– His motivation in Real Madrid team
– The most thrilling match he has played

TC: 08.04 Bale (English)
– What football means for him
– His goal in the Copa del Rey final

TC: 08.39 Chicharito (Spanish)
– What he like most about playing in Real Madrid
– The importance of Real Madrid fans for the team

TC: 09.40 Spokeman Microsoft’s interview: Sebastián Lancestremère, General Manager de Microsoft Sports

Mar, 13, 2015



Liverpool Legend Robbie Fowler Cuddles Koalas, Nurses Wombats & Learns To Surf In Queensland

Robbie Fowler cuddles Tinkerbell the koala at Streets Beach, Brisbane, cruises along the Brisbane River on a CityCat, gets interviewed at New Farm Park, Brisbane, cuddles a baby wombat named Whispa and finally learns to surf at Dreamworld on the Gold Coast.
Edit Number: 3352 / Revision 3| 18/02/15 16:35:42
Source News Feed: VNR Tourism and Travel
Source Format: HD
Revision: 3
Story: QUEENSLAND, AUSTRALIA.Nursing a baby wombat, cuddling a celebrity-loving koala and learning to surf were all in a day’s work for Liverpool FC ambassador and club legend Robbie Fowler during a visit to Queensland this week ahead of the team’s upcoming game in Brisbane.

Robbie, one of the club’s legendary players, nicknamed “God” by his fans, was part of the advance guard for the team, who will play against hometown team the Brisbane Roar on July 17 in what is expected to be a capacity crowd for the city’s Suncorp Stadium.

As part of his visit, Robbie met celebrity-cuddling koala Tinkerbell, who has also been cuddled by professional sports players such as Roger Federer, Kei Nishikori and Petra Kvitova.

“I managed to meet a little girl before and her name’s Tinkerbell and she was a koala” Robbie says. “Apparently she has met a famous sportsman before in Roger Federer. Roger has asked her out but apparently he’s got nothing on this RF. So I’m hoping to be seeing a little bit more of her.”

Now that he’s retired from professional football, Robbie has had more time to tick off some the things he has wanted to do in Queensland – including learning how to surf at Dreamworld on the Gold Coast and getting up close and personal with local wildlife, including Tinkerbell, and 14 month baby wombat Whispa.

Despite some initial apprehension at the prospect of surfing, Robbie quickly gained confidence and skill.

“I loved it, it was brilliant and I’m glad I did it,'” he says.

“I’ve got so much more time and admiration for the teachers and surfers because it’s very, very difficult. And you know what, the short spell I was on the board, I really enjoyed it and I’ll be back and definitely give it another go.”

The English Premier League giants, Liverpool FC, will tour Australia in July, kicking off their campaign in Queensland for the first time ever.

Robbie named the top three things he liked about Brisbane.

“I think number one certainly is the weather, number two, I think the people.

“[Brisbane] has probably some of the friendliest people, not just in Australia but all over the world. I think they make you, or anyone who visits here, very, very welcome.

“And number three is that slowly but surely [Brisbane’s] getting to be a little bit of a hub for all sport, your cricket’s here, your rugby league’s here, AFL’s here, the Asian Cup’s just been here, and more importantly, the Liverpool team’s going to visit here in July so I’m looking forward to that, spending a little bit more time here and seeing a bit more sports.”

Tourism and Events Queensland (TEQ) Chief Executive, Leanne Coddington, says Liverpool FC is one of the world’s greatest football institutions and securing the match further built on Brisbane’s reputation as a premier events destination.

“High-profile events such as this play an important role in enhancing Queensland’s tourism profile and TEQ is proud to support Liverpool FC’s tour,” Ms Coddington said today.

– Ends –


Liverpool Football Club
Founded in 1892, Liverpool FC is one of the world’s most historic and famous football clubs having won 18 League Titles, seven FA Cups, eight League Cups, five European Cups, three UEFA Cups, three European Super Cups and 15 Charity Shields.

As a socially responsible Club, Liverpool FC is proud of its heritage and plays a proactive role in its communities through its official charity, Liverpool FC Foundation. By delivering a range of award-winning programmes, the Foundation motivates and inspires children and adults, both at home and overseas, using football and the power of the Liverpool FC badge. Its contribution has been recognised by the award of a Community Mark from Business InThe Community.

In January 2013, Liverpool FC launched an official country-specific Twitter account for Australia and New Zealand – @LFCANZ – to help fans engage with the club online. An Official LFC Facebook page for Australia was launched in March and now communicates with over 270,000 fans every day.

For more information about Lone Pine Koala Sanctuary:

For more information on Dreamworld:

For more information on Tourism and Events Queensland:

For more information on Get Wet Surf School:


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