Redmond, Washington, USA. Today, Microsoft announced its plans to launch Windows 10 on July 29 with a new yearlong initiative to celebrate people and organizations making a difference around the world, global fan celebrations, joint efforts with thousands of retailers, including all Microsoft store locations and a new global advertising campaign. Available for the first time as a free upgrade, Windows 10 delivers a fast and familiar experience that is more secure and always up-to-date. Featuring new innovations like Cortana, Microsoft Edge, and Xbox integration, Windows 10 is the best Windows ever.
“Windows 10 was built to enable a more human way to do. We are thrilled to celebrate the launch of Windows 10 with our fans,” said Yusuf Mehdi, Corporate Vice President of Windows and Devices Marketing at Microsoft. “We’ll mark the launch of Windows 10 by celebrating the people and organizations who upgrade the world every day – and by helping them do more in their communities.”
Upgrade Your World is an initiative in which Microsoft will partner with 10 global and 100 local non-profits on projects and initiatives to upgrade the world, through a combination of technology, a $10 million donation and the development of campaigns to raise awareness. Participating global nonprofits include:
The Global Poverty Project
Keep a Child Alive
Pencils of Promise
Save the Children
The Nature Conservancy
Beginning July 29, Microsoft and its partners will invite people around the world to nominate a 10th global non-profit to participate.
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
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*Free upgrade available for qualified devices. See windows.com/windows10upgrade.